Know Pittsburgh. For Real.
I was hired by PublicSource’s Creative Director Natasha Vicens to do graphic design and branding work for an email course the publication produced as part of a grant by the Facebook Journalism project.
The first course of action was to create a color palette and look for the illustrations that would appear at the top of each of the emails for the project. Then, when a name was definite I worked on a logo.
Here’s a look at what an email looked like in context:
Once the emails were set I worked with the team on some web ads for the product:
I also worked on some social promotion for the email product. Here’s an example of an Instagram story I built:
And here are some of the standalone promo images I created for social use: